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Neil Macdonald

Alex Lainsbury

Ward Cooper

Rachael Russell

Charlotte Day

mNutrition: Addressing hidden hunger through mobile messaging

One in three people in the developing world suffer from hidden hunger, or micronutrient deficiency, due to a lack of information on proper nutrition. This is a major cause of illness, poor growth, reduced productivity and impaired cognitive development. To help combat the problem, CABI and its partners in the DFID mNutrition initiative are developing content for a mobile phone-based messaging service aimed at increasing knowledge of nutrition and health within communities in 14 countries.