Worldwide, over 500 million smallholder farmers provide food for two-thirds of the earth’s growing population. Achieving a zero hunger world by 2030 depends on increasing the productivity of these smallholder farmers – but their crops face a significant threat. Yearly, an estimated 40% of crops grown worldwide are lost to pests. If we could reduce crop losses by just 1%, we could potentially feed millions more people. The lack of access to timely, appropriate and actionable extension advice makes it a fundamental challenge for farmers to get the right information at the right time to reduce crop losses.
Many farmers in the northern Indian states of Haryana and Punjab still rely on inefficient agricultural practices that are ill adapted to climate change. Data can help them. Customised advice, based on localised weather and soil data, pests and diseases, as well as input availability, can improve management practices, productivity and profitability. In this project, farmers will provide images taken from their smartphones to strengthen this advice and help farmers make timely decisions.