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Domestic travel still on the rise and social media is king for advertising
And stronger than ever with growth in employment
Mathematical model calculates snowline change
Focus on domestic markets and digital transformations
This study investigates how millennials respond to digital content marketing in the tourism industry. The measurement is based on the respondent's emotional and cognitive engagement with the presented content. People generally use social media for tourism purposes, and it fastly changes customer...
Background: Travellers can access online information to research and plan their expeditions/excursions, and seek travel-related health information. We explored German travellers' attitude and behaviour toward vaccination, and their travel-related health information seeking activities. Methods: We...
Previous studies have explored the impact of social media as a marketing tool on tourists' decision-making and experience, but few studies have explored the impact of social media on rural residents' tourism participation. Taking Tunda in Tibet as an example, this study qualitatively explores how...
Providing a cross-disciplinary approach to tourism behaviour, this fully updated edition responds to new emerging themes such as the digital revolution, social media, and tourist risk resulting from political instability and other uncertainty. The book has 14 chapters and covers: frameworks, models...
User generated content - a powerful tool for sustainable tourism
Social media is being used to protect vulnerable coastal sites and promote sustainable tourism by changing behaviours and encouraging users to create...
With the increasing role of information communication technologies in our lives day by day, tourism and travel businesses have transformed into online platforms by carrying their activities to the internet. Today, digital travel agents, which carry travel business to the internet, are one of the...
The research on how tourism enterprises use social media and how successful they are is scarce in the tourism literature. Based on this gap in the literature, this study aims to compare social media performances of five-star hotels in the top five European destinations (London, Paris, Istanbul,...
It is important to identify, register, protect monumental trees that are living representatives of natural and cultural heritage, to transfer them to next generation with a digital documentation based on reality and a sustainable understanding. The photogrammetry technique offers a reliable and...