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Domestic travel still on the rise and social media is king for advertising
And stronger than ever with growth in employment
Taking data from review sites to collate travel plans
Mathematical model calculates snowline change
Focus on domestic markets and digital transformations
Social media platforms, like Instagram, have played a significant role in augmenting the profile of several previously obscure destinations. However, some of these places were subsequently 'ruined' due to related impacts associated with the type of visitor behaviors that are social media-induced....
Modern cities are facing an identity crisis, and planners are seeking solutions by highlighting differences between cities. Intangible cultural heritage (ICH), which provides a 'cultural soul', can create featured places and specific senses in a city. Based on place making and destination image...
This study revisits the tourism-led growth discourse and differs from the existing literature to examine if information and communications technology (ICT) moderates the relationship between tourism and economic growth in East Asia and the Pacific. Using data on 33 selected countries, the study...
This book is an educational text on the initiation, management, growth, performance and resilience of tourism enterprises in the age of digital disruption and global uncertainty. The book addresses the unique characteristics of tourism enterprises, how they are created, how they are managed, the...
User generated content - a powerful tool for sustainable tourism
Social media is being used to protect vulnerable coastal sites and promote sustainable tourism by changing behaviours and encouraging users to create...
The aim of this article is to analyze the influence of the value of ICT on tourism promotion, attractiveness and service in the museums of Toluca City, State of Mexico. To this end, a survey of 390 visitors was applied and the partial least squares structural equation modeling (PLS-SEM) was used to...
The purpose of this paper is to examine the hotel advertisements broadcast on YouTube in different continents in terms of digital visual culture. The ads on the YouTube page of the hotel companies were analyzed by semiotics method. The use of technology, the quality of service and the sense of...
Objective of the study: Investigate the impacts of the use of Information and Communication Technology on people management processes in the hotel sector. Methodology / approach: It was developed a qualitative, exploratory and descriptive research. Ten hotels were investigated in order to identify...