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Hotel service levels and pricing range are often denoted by the "star" rating system predominant in that country. This rating system depends considerably on travel agencies to disseminate information to consumers to assist them in their hotel selection. Given the popularity of online travel...

Leung, R.; Au, N.; Liu JianWei; Law, R.
Sage Publications, Thousand Oaks, USA
Journal of Vacation Marketing, 2018, 24, 2, pp 103-117