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Leisure Tourism

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Abstract

Purpose: This study aims to adopt a cognitive heuristic approach to investigate the interaction effect of a message source characteristic (reviewer expertise [RE]) and two message structure characteristics (review rating consistency [RC] and review valence [RV]) on the perceived credibility of...

Author(s)
Lo, A. S.; Yao SiYu [Yao, S. Y. S. ]
Publisher
Emerald Publishing, Bingley, UK
Citation
International Journal of Contemporary Hospitality Management, 2019, 31, 1, pp 41-60
Abstract

The present study is designed to expand the current literature in the effects of User-Generated Content (UGC) on firm performance, specifically to delineate the unique effects of the UGC components on market share results using a dynamic generalized method of moments (GMM) model. A longitudinal...

Author(s)
Duverger, P.
Publisher
Sage Publications, Thousand Oaks, USA
Citation
Journal of Travel Research, 2013, 52, 4, pp 465-478
Abstract

Incentive hierarchies are routinely adopted by websites that rely on user-generated content (UGC). They aim to motivate users to contribute by awarding them increasingly higher status on the platform after more and more difficult goals have been achieved. However, whether or not such functionality...

Author(s)
Liu XianWei; Schuckert, M.; Law, R.
Publisher
Routledge, Philadelphia, USA
Citation
Journal of Travel & Tourism Marketing, 2016, 33, 3, pp 279-292
Abstract

Purpose: This paper aims to examine the factors contributing to the helpfulness of online hotel reviews and to measure the impact of manager response on the helpfulness of online hotel reviews. Design/methodology/approach: This investigation used a linear regression model that drew upon 56,284...

Author(s)
Kwok LinChi; Xie, K. L.
Publisher
Emerald Group Publishing Ltd, Bradford, UK
Citation
International Journal of Contemporary Hospitality Management, 2016, 28, 10, pp 2156-2177
Abstract

Purpose: Online consumer reviews have become increasingly important for consumer decision-making. One of the most prominent examples is the hotel industry where consumer reviews on websites, such as Bookings.com, TripAdvisor and Venere.com, play a critical role in consumers' choice of a hotel....

Author(s)
Viglia, G.; Minazzi, R.; Buhalis, D.
Publisher
Emerald Group Publishing Ltd, Bradford, UK
Citation
International Journal of Contemporary Hospitality Management, 2016, 28, 9, pp 2035-2051
Abstract

We investigate to what extent digital marketing strategies (such as having a digital marketing plan, responsiveness to guest reviews, and monitoring and tracking online review information) influence hotel room occupancy and RevPar directly, and indirectly through the mediating effect of the volume...

Author(s)
Pelsmacker, P. de; Tilburg, S. van; Holthof, C.
Publisher
Elsevier Ltd, Amsterdam, Netherlands
Citation
International Journal of Hospitality Management, 2018, 72, pp 47-55
Abstract

In the era of Web 2.0, hotel guests can write reviews about a hotel on the Internet, introducing their consumption experience. Now, most hotels can be booked online, however, further details of which are rarely learned by tourists. To ensure correct booking, online reviews are necessary for...

Author(s)
Tang XueMei; Lai ShengQiang
Publisher
Tourism College of Beijing Union University, Beijing, China
Citation
Tourism Tribune, 2014, 29, 10, pp 61-68
Abstract

The notes and opinions on global platforms of customer reviews (such as Tripadvisor) have become essential marketing tools. The Regional Tourism Observatory of Champagne Ardennes has measured, quantitatively and qualitatively, the online reputation of the hotel establishments of its destinations....

Author(s)
Portet, S.
Publisher
Editions Touristiques Européennes, Paris, France
Citation
Espaces, Tourisme & Loisirs, 2016, No.329, pp 124-129
Abstract

This study aims to improve hotel customer relationship management (CRM) by connecting it with a reputation mechanism which will provide integrated customer reviews. We propose a framework that identifies some key modules a hotel's CRM should employ. An important contribution of this research is to...

Author(s)
Assimakopoulos, C.; Papaioannou, E.; Sarmaniotis, C.; Georgiadis, C. K.
Publisher
Routledge, Abingdon, UK
Citation
Anatolia, 2015, 26, 1, pp 5-20
Abstract

Electronic Word-of-Mouth and Consumer Generated Media (CGM) have become important aspects of the hospitality and tourism marketing mix. This research looked at hotel reviews on the CGM review-site TripAdvisor to determine the influence loyalty to a hotel brand has upon postings. From the...

Author(s)
Litvin, S. W.; Dowling, K. M.
Publisher
Routledge, Abingdon, UK
Citation
Current Issues in Tourism, 2018, 21, 8, pp 842-846

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