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Abstract

To better understand hotels' cross-channel pricing mechanisms, this study aims to investigate various factors behind price discounts (as a type of price disparity) from a popular last-minute hotel deal app, HotelTonight, compared to major online travel agency (OTA) websites. Using pricing data...

Author(s)
Yang Yang; Leung, X. Y.
Publisher
Elsevier Ltd, Oxford, UK
Citation
Tourism Management, 2018, 68, pp 198-209