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Abstract

Online booking and the resulting practice of deal seeking impair the effectiveness of revenue-management policies. This study explores one aspect of this trend, namely, the effects of changes in information asymmetry on customers' willingness to book. Specifically, the study shows that the feature...

Author(s)
Chen, C. C.; Schwartz, Z.
Publisher
Sage Publications, Thousand Oaks, USA
Citation
Cornell Hotel and Restaurant Administration Quarterly, 2006, 47, 3, pp 272-285