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Leisure Tourism

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Abstract

In selecting a hotel room, guests evaluate specific room characteristics. After their stay, these characteristics are used as reference levels in deciding which hotel room to stay in the future. According to prospect theory, the gains (i.e., upgrade or improving) and losses (i.e., downgrade or...

Author(s)
Masiero, L.; Pan Bing; Heo YoonJoung [Heo, Y. J. C. ]
Publisher
Elsevier Ltd, Amsterdam, Netherlands
Citation
International Journal of Hospitality Management, 2016, 56, pp 18-27
Abstract

The purpose of this study is to investigate potential differences in attitudes between Chinese and Western tourists towards various hotel room reservation policies. The study is meant to help the revenue managers of international hotel companies make informed choices on whether to pursue a...

Author(s)
Liu Wei; Guillet, B. D.; Xiao Qu; Law, R.
Publisher
Elsevier Ltd, Oxford, UK
Citation
Tourism Management, 2014, 41, pp 148-157
Abstract

Purpose - The purpose of this study is to assist hoteliers to design hotel rate restrictions that are in the interest of hotels and of customers, under the joint influence of room rates and rate fences. Design/methodology/approach - This study used a questionnaire as the data collection instrument. ...

Author(s)
Guillet, B. D.; Lu Wei; Law, R.
Publisher
Emerald Group Publishing Ltd, Bradford, UK
Citation
International Journal of Contemporary Hospitality Management, 2014, 26, 6, pp 948-973
Abstract

Hotel managers need to understand the marginal utility customers associate with a specific attribute of a hotel in order to effectively set up rate fences and to price their rooms accordingly. This study adopted a stated choice experiment and discrete choice modeling method to obtain hotel guests'...

Author(s)
Masiero, L.; Heo YoonJoung [Heo, Y. J. C. ]; Pan Bing
Publisher
Elsevier Ltd, Amsterdam, Netherlands
Citation
International Journal of Hospitality Management, 2015, 49, pp 117-124
Abstract

The purpose of this study is to segment hotel customers based on room rates and rate fences. Four distinct customer segments were identified by combining conjoint and cluster analysis methods: refund seekers, 1-week advance booking lovers, price-sensitive consumers, and non-fenced consumers. The...

Author(s)
Guillet, B. D.; Guo YuanYuan; Law, R.
Publisher
Routledge, Philadelphia, USA
Citation
Journal of Travel & Tourism Marketing, 2015, 32, 7, pp 835-851
Abstract

This paper explores a game-theoretically founded approach to conjoint analysis that determines equilibrium room rates under differentiated price competition in an oligopolistic hotel market. Competition between hotels is specified in terms of market share functions that can be estimated using...

Author(s)
Arenoe, B.; Rest, J. P. I. van der; Kattuman, P.
Publisher
Elsevier Ltd, Oxford, UK
Citation
Tourism Management, 2015, 51, pp 96-102
Abstract

In the first study of its kind, a conjoint analysis of 530 Chinese leisure travelers visiting Hong Kong analyzed the relative value that these travelers assigned to a variety of hotel rate fences or rate restrictions. Not surprisingly, the attributes with the highest utility scores were also the...

Author(s)
Guillet, B. D.; Law, R.; Xiao Qu
Publisher
Sage Publications, Thousand Oaks, USA
Citation
Cornell Hospitality Quarterly, 2014, 55, 2, pp 186-196
Abstract

Considering the limitations of existing studies on the customer choice behaviour, this paper tries to use the variable precision rough set (VPRS) approach to establish a customer room choice model (CRCM) based on the logit model, which satisfies the required precision. This model could analyze the...

Author(s)
Mei Hu; Zhan ZeHui
Publisher
Elsevier Ltd, Oxford, UK
Citation
International Journal of Hospitality Management, 2013, 33, pp 178-183
Abstract

This special issue analyzes hotels and restaurants using two different units of analysis i.e., consumer vs. organizational analysis. The issue consists of seven papers. From a consumer perspective, three papers are included focusing on consumers' hotel stay experience, restaurant selection...

Author(s)
Wang, Y. C.
Publisher
Elsevier, Amsterdam, Netherlands
Citation
International Journal of Hospitality Management, 2008, 27, 3, pp 323-402
Abstract

Building customer loyalty continues to grow in importance for hotel marketers. However, the constructs of that loyalty continue to develop. Initially, hoteliers imitated the airlines by offering frequent-guest programmes. Hotel operators found, however, that such economic-based offers did not truly ...

Author(s)
Shoemaker, S.; Bowen, J. T.
Publisher
Elsevier Science Inc., New York, USA
Citation
Cornell Hotel and Restaurant Administration Quarterly, 2003, 44, 5/6, pp 47-52

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