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Leisure Tourism

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Abstract

Purpose: The purpose of this study is to explore the relationship between the real time requirements of guests and efforts made by hoteliers to optimize revenue and guest service excellence. Design/methodology/approach: Prior studies have demonstrated the impact of room rates on profitability. The...

Author(s)
Thakurta, P. G.
Publisher
Emerald Group Publishing Ltd, Bingley, UK
Citation
Worldwide Hospitality and Tourism Themes, 2016, 8, 4, pp 461-468
Abstract

In selecting a hotel room, guests evaluate specific room characteristics. After their stay, these characteristics are used as reference levels in deciding which hotel room to stay in the future. According to prospect theory, the gains (i.e., upgrade or improving) and losses (i.e., downgrade or...

Author(s)
Masiero, L.; Pan Bing; Heo YoonJoung [Heo, Y. J. C. ]
Publisher
Elsevier Ltd, Amsterdam, Netherlands
Citation
International Journal of Hospitality Management, 2016, 56, pp 18-27
Abstract

This study focuses on analysing the perceptions of pricing tactics the hotels from Romania use, and also on the degree of influence these perceptions have on buying intentions. Given the importance of perceived fairness, it is essential to understand the major factors that influence customers'...

Author(s)
Țuclea, C. E.; Vrânceanu, D. M.; Năstase, C. E.
Publisher
Academy of Economic Studies, Bucharest, Romania
Citation
Amfiteatru Economic, 2018, No.Special 12, pp 905-919 (En), 667-682 (Ro)
Abstract

Revenue management (RM), a common practice for the hotel industry, has been found to be very effective in generating extra revenue. However, prior studies have shown that the implementation of RM may potentially be in conflict with customer loyalty, the basis for long-term profitability. With a...

Author(s)
Lin YiHsin; Huang KuanCheng
Publisher
Routledge, Abingdon, UK
Citation
Asia Pacific Journal of Tourism Research, 2015, 20, 12, pp 1374-1388
Abstract

Purpose - This study aims to analyze the tradeoff between two potential marketing strategies for service providers, namely, market segmentation on the basis of reservation lead time and cooperation with third parties. Design/methodology/approach - This paper proposes an optimization model to...

Author(s)
Du Fei; Yang Feng; Liang Liang; Yang MingMing
Publisher
Emerald Group Publishing Ltd, Bradford, UK
Citation
International Journal of Contemporary Hospitality Management, 2016, 28, 1, pp 136-155
Abstract

This special issue highlights new research perspectives and progress in revenue management (RM) practices in the tourist and hospitality industries. It consists of eight papers covering: RM strategies and segmentation; booking and occupancy forecasting and modelling issues; hotel cancelation...

Author(s)
Legohérel, P.; Schwartz, Z.; Heo, C. Y.; Wang, X. L.
Publisher
Routledge, Philadelphia, USA
Citation
Journal of Travel & Tourism Marketing, 2015, 32, 7, pp 795-933
Abstract

Purpose - The purpose of this study is to assist hoteliers to design hotel rate restrictions that are in the interest of hotels and of customers, under the joint influence of room rates and rate fences. Design/methodology/approach - This study used a questionnaire as the data collection instrument. ...

Author(s)
Guillet, B. D.; Lu Wei; Law, R.
Publisher
Emerald Group Publishing Ltd, Bradford, UK
Citation
International Journal of Contemporary Hospitality Management, 2014, 26, 6, pp 948-973
Abstract

The purpose of this study is to segment hotel customers based on room rates and rate fences. Four distinct customer segments were identified by combining conjoint and cluster analysis methods: refund seekers, 1-week advance booking lovers, price-sensitive consumers, and non-fenced consumers. The...

Author(s)
Guillet, B. D.; Guo YuanYuan; Law, R.
Publisher
Routledge, Philadelphia, USA
Citation
Journal of Travel & Tourism Marketing, 2015, 32, 7, pp 835-851
Abstract

Hotel cancellation policies (CancPols) are designed to minimize losses for the lodging companies. Liberal CancPols have resulted in revenue forecasting errors and eventual loss of revenues. The current study investigates the effect of different CancPols on consumer patronage and willingness to pay. ...

Author(s)
Smith, S. J.; Parsa, H. G.; Bujisic, M.; Rest, J. P. van der
Publisher
Routledge, Philadelphia, USA
Citation
Journal of Travel & Tourism Marketing, 2015, 32, 7, pp 886-906
Abstract

Purpose - This study aims to explore booking behavior in an online experiment where the time before the date of stay was controlled for and where action and perceptions were recorded. Design/methodology/approach - An initial pool of 302 students enrolled in various undergraduate and graduate...

Author(s)
Chen, C. C.; Schwartz, Z.
Publisher
Emerald Group Publishing Ltd, Bradford, UK
Citation
International Journal of Contemporary Hospitality Management, 2013, 25, 1, pp 7-22

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