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Abstract

This issue compiles the final papers of a group of researchers who participated in the Advances in Hospitality and Tourism Marketing and Management Conference held from 19-24 June 2011. The selected conference papers address advances in information systems and technologies. Specific topics...

Author(s)
Ünalan, D.
Publisher
Emerald Group Publishing Ltd, Bingley, UK
Citation
Journal of Hospitality and Tourism Technology, 2012, 3, 2, pp 86-146
Abstract

Purpose - In the hotel industry today, web site marketing and third party distribution metrics are of critical importance in understanding the effectiveness of hotel revenue management objectives. The purpose of this paper is to propose a new model which tests hotel web-effectiveness using the...

Author(s)
Maier, T. A.
Publisher
Emerald Group Publishing Ltd, Bingley, UK
Citation
Journal of Hospitality and Tourism Technology, 2012, 3, 2, pp 121-137