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Abstract

A typology of nature travellers is developed based on their motivations, activity participation, and destination preferences. A secondary analysis from the Pleasure Travel Market Survey for Australia (1994) was used. A total of 1500 personal in-home interviews were conducted with Australian...

Author(s)
Lang ChecgTe; O'Leary, J. T.
Citation
Journal of Travel & Tourism Marketing, 1997, 6, 3/4, pp 159-180