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Rovaniemi in Finnish Lapland is the self-proclaimed 'official home of Santa Claus'. However, in recent years, after several warm and snowless season starts, Christmas tourism businesses have expressed concern about the future of the region's winter tourism industry. This paper examines the...

Tervo-Kankare, K.; Hall, C. M.; Saarinen, J.
Routledge, Abingdon, UK
Tourism Geographies, 2013, 15, 2, pp 292-317