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Abstract

This report examines the level of understanding that sustainable tourism label certifiers across Europe have of the potential consumers of the products they label. It explores the extent of consumer education which is currently undertaken by sustainable tourism label certifiers. It also examines...

Author(s)
Reino, S.
Publisher
Queen Margaret University, Edinburgh, UK
Citation
European sustainable tourism labels: a tool to inform and educate consumers? December 2010, 2010, pp 27 pp.