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Abstract

This article is about segmenting international holiday travellers on the basis of their motivations to travel to a certain destination - in this case Australia. For this task, using a two-step procedure, we clustered complementary reasons for, and influences on, travel to Australia by visitors,...

Author(s)
Laesser, C.; Crouch, G. I.; Beritelli, P.
Publisher
Cognizant Communication Corporation, Elmsford, USA
Citation
Tourism Analysis, 2006, 11, 4, pp 241-249
Abstract

This article addresses the issue of segmenting markets according to drivers of travel expenses, exemplified by the case of international visitors to Australia and modelled by means of hedonic (log-linear) regression. Based on characteristics of a trip (number of travel companions from the same...

Author(s)
Laesser, C.; Crouch, G. I.
Publisher
Sage Publications, Thousand Oaks, USA
Citation
Journal of Travel Research, 2006, 44, 4, pp 397-406