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Abstract

The objectives of this study are to: provide a comparative description of package and non-package tours from the UK travel market; identify the variables which distinguish the choice of package and non-package tours; and provide recommendations to travel and tourism organizations of host countries. ...

Author(s)
Hsieh, S.; O'Leary, J. T.; Morrison, A. M.
Publisher
International Business Press, Binghamton, USA
Citation
Global tourist behavior., 1994, pp 79-100