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This article investigates the effect of cultural distance on pleasure visitors, mainly vacation overnight visitors, in Hong Kong. Secondary data on 10 source markets are extracted from the annual report of visitor profile 2014 published by Hong Kong Tourism Board (HKTB). The data are compared to...

Qian JianWei; Law, R.; Wei JieWen
Routledge, Philadelphia, USA
Journal of Quality Assurance in Hospitality & Tourism, 2018, 19, 2, pp 269-284