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The propositions and the usefulness of the purchase consumption system or PCS (a sequence of mental and observable steps a consumer undertakes to buy and use several products purchased leads to a purchase sequence involving other products) for tourism research is examined. Data from interviews...

Woodside, A. G.; King, R. I.
Haworth Hospitality Press, Binghamton, USA
Journal of Travel & Tourism Marketing, 2001, 10, 1, pp 3-27