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AbstractFull Text

This study examines the moderating effect of age (younger versus senior travelers) on the relationships between destination image (DI) and its outcomes; in this case, satisfaction and loyalty. Using structural equation modeling (the partial least squares approach) as well as multigroup tests and...

Author(s)
Assaker, G.
Publisher
Akdeniz University, Tourism Faculty, Antalya, Turkey
Citation
International Antalya Hospitality Tourism and Travel Research conference proceedings, Antalya, Turkey, 9-12 December 2014, 2014, pp 1-20