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AbstractFull Text

There is no doubt that customer satisfaction is an integral part of services marketing and holds an important place in terms of providing higher profitability and repeat purchase behavior. Keeping this in mind, this study sets out to explore the satisfaction of tourists of different nationalities...

Author(s)
Emİr, O.
Publisher
Institute for Tourism, Zagreb, Croatia
Citation
Tourism (Zagreb), 2013, 61, 4, pp 347-359