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Abstract

This issue presents six selected papers from the 1st International Conference of Contemporary Marketing Issues. All the papers offer insights and perspectives in the knowledge area of tourism marketing. Issues explored include: the technological developments in the field of information and...

Author(s)
Sotiriadis, M.
Publisher
Routledge, Abingdon, UK
Citation
Anatolia, 2015, 26, 1, pp 1-84
Abstract

The tourism boom in East Peninsular Malaysia began in the late 1970 s. The development of the tourism and hospitality industry has paved the way for the proliferation of many small and medium budget hotels (SMBHs) in this region. This study focuses on the marketing aspects of SMBHs in three urban...

Author(s)
Mastura Jaafar; Abdul Rashid, A. A.; Siti Zaleha, M. S.
Publisher
Routledge, Abingdon, UK
Citation
Asia Pacific Journal of Tourism Research, 2012, 17, 1, pp 1-13
Abstract

Small islands are seen as iconic destinations for ecotourism due to their rich natural biodiversity and spectacular surroundings. Malaysia has a substantial number of islands, numbering approximately 878 islands. Pangkor Island is a popular destination among domestic and international tourists...

Author(s)
Seyedehelham Sadatiseyedmahalleh; Suraiyati Rahman; Badaruddin Mohamed
Publisher
Canadian Center of Science and Education, Toronto, Canada
Citation
Modern Applied Science, 2016, 10, 7, pp 66-73
AbstractFull Text

This special issue (14 articles) focuses on sustainable tourism in Malaysia and addresses the theme "Inclusive responsibility towards sustainable community well-being". Seven articles are related to giant panda tourism, based on research carried out within the first year of their arrival in...

Author(s)
Shuib, A.; Ramachandran, S.
Publisher
Taylor's University, Selangor, Malaysia
Citation
Asia-Pacific Journal of Innovation in Hospitality and Tourism, 2016, 5, 3, pp 1-222
AbstractFull Text

Agritourism started in 1991 in Malaysia as one of tourism diversity activity to improve country account balance. It was included in Sixth Malaysia Plan (1991-1995) where Malaysia's national tourism plan was formulated to increase tourist arrival into the country. This plan was successfully...

Author(s)
Norida Mazlan; Abdul Shukor Juraimi
Publisher
International Society for Southeast Asian Agricultural Sciences (ISSAAS) Philippines, Los Banos, Philippines
Citation
Journal of ISSAAS (International Society for Southeast Asian Agricultural Sciences), 2014, 20, 1, pp 131-138
Abstract

Malaysia's tourism industry has recorded significant growth rate over the past years. Using the case of the Langkawi Island, this study is motivated by the connectivity between the island's tourism industry and economic sector with specific attention given to adopting a suitable approach for ...

Author(s)
Azizan Marzuki; Mohammad, D.; Shardy Abdullah
Publisher
Routledge, Abingdon, UK
Citation
Anatolia, 2015, 26, 1, pp 21-31
AbstractFull Text

Tourism destinations should be planned and designed to play a role in enhancing the state of mindfulness among visitors. Mindfulness refers to a state of mind of visitors who are actively engaged with the surroundings in processing information and is associated with greater learning and...

Author(s)
Vithya Ganesan; Ramli Mohamed; Lim KhorYoke; Shuhaida Md Noor
Publisher
Sustainable Tourism Research Cluster, Penang, Malaysia
Citation
Proceedings of International Conference on Tourism Development, 'Building the future of tourism', Penang, Malaysia, 4-5 February 2013, 2013, pp 428-446
AbstractFull Text

This study utilized the holiday satisfaction model of Tribe and Snaith to assess the holiday satisfaction of international visitors to the state of Pahang, Malaysia. The gap between tourists' expectations and experiences, in terms of various destination attributes, was measured. This study examined ...

Author(s)
Badaruddin Mohamed; Mohd Fauzi Sukiman; Izatul Yussof; Shida Irwana Omar
Publisher
Social Transformation Platform, Pulau Pinang, Malaysia
Citation
Proceedings of Regional Conference on Tourism Research, Universiti Sains Malaysia, Penang, Malaysia, 13-14 December 2010. The state of the art and its sustainability, 2010, pp 314-324
Abstract

This article focuses on the prospects of archaeotourism in Lembah Bujang (Kedah) to examine the pattern or trend of visitors who visit. This is because Lembah Bujang has the prospect to develop as one of the potential domestic tourism locations especially from the aspect of archaeotourism in this...

Author(s)
Adnan Jusoh; Khairil Ariffin; Nasir Nayan; Yunus Sauman @ Sabin; Farhana Abdullah; Zuliskandar Ramli; Ali Yusri; Zaini Rusli; Muhammad Rizal Razman
Publisher
WFL Publisher Ltd., Helsinki, Finland
Citation
Journal of Food, Agriculture & Environment, 2018, 16, 1, pp 97-104
Abstract

Conventional knowledge has that the tourism industry offers four types of benefits to its participants, namely leisure, education, entertainment and social networking. The tourism industry that can be broadly encapsulated into groups of active-based and passive-based tourism activities is a subject ...

Author(s)
Marzuki, A.; Mohamad, D.; Jaafar, M.
Publisher
Routledge, Abingdon, UK
Citation
Tourism Planning and Development, 2015, 12, 2, pp 190-207

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