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Abstract

A qualitative approach was employed to examine how Chinese hotel guests perceive international chain hotels in different travel destinations (i.e. China and abroad) under the same brand. A total of 13,204 reviews were retrieved from online hotel review Web sites, namely DaoDao.com and Ctrip.com....

Author(s)
Sun, S.; Tong TszLun [Tong, T. L. K. ]; Law, R.
Publisher
Sage Publications, Thousand Oaks, USA
Citation
Journal of Vacation Marketing, 2017, 23, 2, pp 172-188
Abstract

This study investigates two specific types of U.S. travelers to China: Group Package Tour (GPT) visitors and Free Independent Travel (FIT) visitors. Results indicated that GPT visitors were more likely to be older and have higher household income than FIT visitors. Four trip-related characteristics ...

Author(s)
Bonn, M. A.; Chang, H. W.; Agrusa, J.; Furr, L.; Kim, W. G.; Lee, H. Y.
Publisher
School of Hospitality and Tourism Management, Florida International University, North Miami, USA
Citation
FIU Hospitality Review, 2009, 27, 1, pp 58-76