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Leisure Tourism

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AbstractFull Text

Tourism industry in the past two decades is increasingly subsuming the identity of an experience industry. Within the framework of the global crisis, Greece seeks for a way of rejuvenating, differentiating and upgrading in quality a "tired" tourism product within a broader framework of an enriched...

Author(s)
Vasileiou, M.; Tsartas, P.; Stogiannidou, M.
Publisher
University of the Aegean, Chios, Greece
Citation
Tourismos, 2016, 11, 3, pp 210-226
Abstract

This issue presents six selected papers from the 1st International Conference of Contemporary Marketing Issues. All the papers offer insights and perspectives in the knowledge area of tourism marketing. Issues explored include: the technological developments in the field of information and...

Author(s)
Sotiriadis, M.
Publisher
Routledge, Abingdon, UK
Citation
Anatolia, 2015, 26, 1, pp 1-84
Abstract

The economic and political conditions prevailing both in Greece and around the world determine the overall development of all forms of tourism. The rapid development of specific forms of tourism, such as religious tourism, is gaining an increasing interest in the global tourism market. Religious...

Author(s)
Redžić, D.
Publisher
Faculty of Hotel Management and Tourism, University of Kragujevac, Vrnjačka Banja, Serbia
Citation
Hotel and Tourism Management, 2019, 7, 1, pp 105-114
Abstract

Wine tourism is considered one of the alternative forms of tourism internationally. Wine tourism combines wine production with tourism activities, mainly in agricultural areas, as it embraces the tourism interest for wine production and the enjoyment of vineyard activities by the tourists. Greece,...

Author(s)
Stavrinoudis, T. A.; Tsartas, P.; Chatzidakis, G.
Publisher
Routledge, Abingdon, UK
Citation
Current Issues in Tourism, 2012, 15, 7, pp 627-647
Abstract

This special issue brings together six research papers focusing on tourism and development and how tourism connects with places and people. The first paper explores the connections between resort-oriented tourism development and tourism business cooperation in Ruka-Kuusamo, Finland. The second...

Author(s)
Saarinen, J.
Publisher
Geographical Society of Finland, Helsinki, Finland
Citation
Fennia, 2016, 194, 1, pp 1-88
AbstractFull Text

The five-dimensional approach to brand equity, borrowed by corporate marketing studies, has only recently been discussed from a destination branding point of view. Within these lines, the present study adds the fifth, often overlooked and omitted, dimension of brand assets, next to the usually...

Author(s)
Kladou, S.; Kehagias, J.; Dilmperi, A.
Publisher
Washington State University, Pullman, USA
Citation
The 5th Advances in Hospitality & Tourism Marketing and Management (AHTMM) Conference, Beppu, Japan, 18-21 June 2015, 2015, pp 93-99
Abstract

Although youth tourism has been recognised as an important market for several forms of tourism, its role for cultural tourism is underestimated. However, youths are important tourists in cultural heritage destinations while culture constitutes a significant motive in their travel career. The paper...

Author(s)
Boukas, N.
Publisher
Inderscience, Olney, UK
Citation
International Journal of Leisure and Tourism Marketing, 2014, 4, 1, pp 63-89
Abstract

Purpose: The purpose of this paper is to explore the attitudes of tourists toward digital marketing applications related to peer-to-peer short-term rental services within the sharing economy in the tourism sector. It aims to identify the factors that make Greek tourists to use these applications...

Author(s)
Tsourgiannis, L.; Valsamidis, S.
Publisher
Emerald Publishing, Bingley, UK
Citation
International Journal of Culture, Tourism and Hospitality Research, 2019, 13, 4, pp 473-486
Abstract

Nowadays, it has been recognized, the social and economic importance of religious tourism as an important part of the tourism market. It is estimated that a large number of tourists who travel to places of religious, cultural and historical importance, they often participate in various...

Author(s)
Moira, P.; Parasxi, A.
Publisher
e-Journal of Science & Technology, Athens, Greece
Citation
e-Journal of Science & Technology, 2015, 10, 3, pp 39-53
Abstract

This special volume reports recent research relating to marketing of travel and tourism services. Topics addressed by the seven papers include: research progress in shopping tourism; the role of sensory reference cues and capacity for imagination in destination marketing; lifestyle segmentation of...

Publisher
Routledge, Philadelphia, USA
Citation
Journal of Travel & Tourism Marketing, 2016, 33, Suppl. 1, pp S1-S137

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