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AbstractFull Text

The purpose of this research is to examine the differences of perception between health tour seekers and non-seekers of SWE (subjective well-being). It also attempts to identify the different perception regarding to the relationship between travel activity satisfaction and subjective well-being of...

Author(s)
Kim HyunJi; Ko TaeGyou
Publisher
Washington State University, Pullman, USA
Citation
The 5th Advances in Hospitality & Tourism Marketing and Management (AHTMM) Conference, Beppu, Japan, 18-21 June 2015, 2015, pp 424-438
AbstractFull Text

This study adopts a two-group pretest-posttest experimental design to investigate how Russian outbound tourists perceive the United States as a vacation destination in a situation of political and economic conflict between the two countries. Specifically, it examines how the Brand USA promotional...

Author(s)
Su LiJuan; Stepchenkova, S.; Schichkova, E.
Publisher
Eastern Mediterranean University and Washington State University, Famagusta, Cyprus
Citation
Conference proceedings, 7th Advances in Hospitality & Tourism Marketing & Management (AHTMM) Conference, Famagusta, Cyprus, 10-15 July 2017, 2017, pp 365-374
AbstractFull Text

The aim of this study is to explore how the use of social media affects destination image, tourist satisfaction and behavioral intentions towards the destination. Survey data is gathered through questionnaires voluntarily completed by Chinese tourists departing from Shanghai Pudong International...

Author(s)
Chen ChangLu; Chekalina, T.; Fuchs, M.
Publisher
Eastern Mediterranean University and Washington State University, Famagusta, Cyprus
Citation
Conference proceedings, 7th Advances in Hospitality & Tourism Marketing & Management (AHTMM) Conference, Famagusta, Cyprus, 10-15 July 2017, 2017, pp 249-263
AbstractFull Text

The City in a Garden agenda has been a national priority for Singapore to create green spaces on the land scarce island state by 2016 (National Parks Board, 2011). The primary intent of the agenda is to enable locals and tourists to enjoy nature-based activities amidst the concrete skyscrapers that ...

Author(s)
Tham, A.
Publisher
Washington State University, Pullman, USA
Citation
The 5th Advances in Hospitality & Tourism Marketing and Management (AHTMM) Conference, Beppu, Japan, 18-21 June 2015, 2015, pp 3-10
AbstractFull Text

With the increased market penetration of smartphones and the emergence of high-speed wireless network technologies, the tourism industry's interest in using mobile applications (apps) as a means to enhance the tourist experience is rising. However, despite the growing number of companies and...

Author(s)
Lu JiaYing; Phumsathan, S.
Publisher
Washington State University, Pullman, USA
Citation
The 5th Advances in Hospitality & Tourism Marketing and Management (AHTMM) Conference, Beppu, Japan, 18-21 June 2015, 2015, pp 399-410
AbstractFull Text

Hot springs hotels have been a major tourism attraction in East Asia countries, especially Japan. The aim of this study is to explore foreign tourists' perception of hot springs hotels and motivations to visit. The results suggest that there are differences between foreign and domestic tourists and ...

Author(s)
Yen ChihLun; Kyutoku, Y.
Publisher
Washington State University, Pullman, USA
Citation
The 5th Advances in Hospitality & Tourism Marketing and Management (AHTMM) Conference, Beppu, Japan, 18-21 June 2015, 2015, pp 499-501
AbstractFull Text

The five-dimensional approach to brand equity, borrowed by corporate marketing studies, has only recently been discussed from a destination branding point of view. Within these lines, the present study adds the fifth, often overlooked and omitted, dimension of brand assets, next to the usually...

Author(s)
Kladou, S.; Kehagias, J.; Dilmperi, A.
Publisher
Washington State University, Pullman, USA
Citation
The 5th Advances in Hospitality & Tourism Marketing and Management (AHTMM) Conference, Beppu, Japan, 18-21 June 2015, 2015, pp 93-99
AbstractFull Text

This paper presents the findings of a preliminary investigation into university students' perceptions of medical tourism. A convenience sample of 251 students from a large university in Australia voluntarily participated in a structured survey that sought their perceptions of medical tourism....

Author(s)
Shanka, T.; Wang HongYan; Wang JunYan
Publisher
Sun Yat-sen University and Washington State University, Guangzhou, China
Citation
Conference proceedings, the 6th Advances in Hospitality and Tourism Marketing and Management Conference, Guangzhou, China, 14-17 July 2016, 2016, pp 379-392
AbstractFull Text

Gap years are a popular rite of passage amongst school-leavers who opt to take a year out from education in order to travel around the world. Volunteer organizations became one of the fastest growing sectors of the tourism industry, offering students the opportunity to see the world, grow up, and...

Author(s)
Salazar, N. B.; Rausenberger, J.
Publisher
Eastern Mediterranean University and Washington State University, Famagusta, Cyprus
Citation
Conference proceedings, 7th Advances in Hospitality & Tourism Marketing & Management (AHTMM) Conference, Famagusta, Cyprus, 10-15 July 2017, 2017, pp 14-33
AbstractFull Text

The rapid development of the tourism industry provides significant contributions to the country's economy. In recent years, in addition to the development of transportation and technology in Turkey, alternative tourism kinds have appeared. One of from these kinds is Health Tourism. The only way is...

Author(s)
Yıldırım, H. M.; Mescİ, M.; Dökmecİ, N.; Beyaz, S. N.
Publisher
Eastern Mediterranean University and Washington State University, Famagusta, Cyprus
Citation
Conference proceedings, 7th Advances in Hospitality & Tourism Marketing & Management (AHTMM) Conference, Famagusta, Cyprus, 10-15 July 2017, 2017, pp 281-294

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