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Abstract

This empirical study attempted to identify the role of TV drama celebrity in explaining audience involvement, perceived national image, and audience behavioral intention. Among many significant findings, emotional and behavioral involvement with TV drama celebrities significantly influenced...

Author(s)
Kim SangKyun; Kim SeongSeop; Han HeeSup
Publisher
Routledge, Abingdon, UK
Citation
Asia Pacific Journal of Tourism Research, 2019, 24, 3, pp 233-249
Abstract

A film contains an amalgamation of diverse features and provides audiences with a variety of reminiscent elements. Thus, this study aimed to identify the role of nostalgia in the involvement, familiarity, and behavioral intentions of potential film tourists. Thus, 610 respondents were selected to...

Author(s)
Kim SeongSeop; Kim SangKyun; Petrick, J. F.
Publisher
Sage Publications, Thousand Oaks, USA
Citation
Journal of Travel Research, 2019, 58, 2, pp 283-297
Abstract

To explore popularly visited tourist locations, travel movement patterns, and movement points, this study collected samples of 321 Chinese tourists and 337 Japanese tourists who were visiting major tourist destinations in Seoul and its vicinity in South Korea. Results of analyzing movement patterns ...

Author(s)
Han HagChin; Kim SeongSeop; Otoo, F. E.
Publisher
Routledge, Abingdon, UK
Citation
Asia Pacific Journal of Tourism Research, 2018, 23, 8, pp 806-822
Abstract

To provide an enhanced understanding of performing arts tourism in the Asian context, the present study investigates the motivations, intentions and performance preferences of a particular source market - Japan. Five primary motivations identified for this group when travelling to Korea to watch a...

Author(s)
Kim SeongSeop; Chung JinYoung; King, B.
Publisher
Routledge, Abingdon, UK
Citation
Tourism Recreation Research, 2018, 43, 3, pp 372-388
Abstract

A Korean TV drama series (Daejanggeum), with a story line focusing on Korean food, was exported to over 50 countries resulting in a surprisingly popular mega-hit. The popularity of this TV drama, transcended across countries and cultural boundaries, has brought an enhancement to the national image...

Author(s)
Kim SeongSeop; Kim MiJu; Agrusa, J.; Lee AeJoo
Publisher
Routledge, Philadelphia, USA
Citation
Journal of Travel & Tourism Marketing, 2012, 29, 4, pp 313-326