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Leisure Tourism

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CABI Book Chapter Info
Cover for Designing a life experience: itinerary planning and organization.

This chapter discusses how to plan and organize a gastronomic package tour, including how to build a travel brochure, and to analyse and select potential providers (food companies, hospitality, catering and other services). Technical strategies in itinerary planning are discussed.

Author(s)
Croce, E.; Perri, G.
ISBN
2017 CABI (H ISBN 9781786391278)
Type
Book chapter
Full TextCABI Book Chapter Info
Cover for Visual images of metaphors in tourism advertising.

This study explores the contribution of metaphorical patterns to the representation of tourism images in print advertising. The focus of this chapter is on print advertising as metaphor and is analysed from a linguistic point of view. It investigates metaphor within the context of advertising and...

Author(s)
Djafarova, E.; Ander, H. C.
ISBN
2010 CABI (H ISBN 9781845936112)
Type
Book chapter
Full TextCABI Book Chapter Info
Cover for Photographs in brochures as the representations of induced image in the marketing of destinations: a case study of Istanbul.

This chapter analyses the contents of the Istanbul brochures printed by both the Istanbul Convention and Visitors Bureau (ICVB) and the Ministry of Culture and Tourism, and discusses the Istanbul marketing strategy of these brochures. The case study shows that the pictorial elements of the...

Author(s)
Özdemİr, G.
ISBN
2010 CABI (H ISBN 9781845936112)
Type
Book chapter
Full TextCABI Book Chapter Info
Cover for A 'vice among tourists'? Trans-national narratives of the Irish landscape, 1886-1914.

This chapter highlights the role of guidebooks and travelogues in prefiguring the Irish landscape for promotion to the domestic tourist market in Great Britain in the 19th century. It discusses how visual images and text were specifically employed to enable parallels to be drawn between Ireland and ...

Author(s)
James, K. J.
ISBN
2010 CABI (H ISBN 9781845936099)
Type
Book chapter
Full TextCABI Book Chapter Info
Cover for Mediating volunteer tourism alternatives: guidebook representations of travel experiences in aboriginal Australia.

Through an analysis of guidebook representations of the travel experience in Aboriginal Australia, this chapter reveals that the three selected guidebooks shape and frame particular travel pursuits as offering the traveller an alternative experience of the destination and of indigenous people and...

Author(s)
Young, T.
ISBN
2008 CABI (H ISBN 9781845933807)
Type
Book chapter
Abstract

This chapter comments on the experiences of American tourists to Britain as recorded in their journals from the 1840s onwards concerning royalty and its prominent place in their imaginings of Britain and their visits to sites with royal associations. The physical reconstructions and...

Author(s)
Baxendale, J.
Publisher
Channel View Publications, Clevedon, UK
Citation
Royal tourism: excursions around monarchy, 2008, pp 26-50
Abstract

This chapter examines tourism discourses, focusing on some texts used for the promotion of cultural tourism and ecotourism in Namibia. Three interrelated arguments are developed. Firstly, it is argued that brochures, flyers and signboards of community-based tourism enterprises, which represent a...

Author(s)
Papen, U.
Publisher
Channel View Publications, Clevedon, UK
Citation
Discourse, communication and tourism, 2005, pp 79-97
Abstract

Following a brief review of the literature on heritage tourism, this chapter takes a sociolinguistic approach to explore how discourse practices of heritage tourism events can themselves deploy or invoke notions of authenticity. It does so by analysing textual data (promotional literature, display...

Author(s)
Coupland, N.; Garrett, P.; Bishop, H.
Publisher
Channel View Publications, Clevedon, UK
Citation
Discourse, communication and tourism, 2005, pp 199-222
Abstract

This chapter examines some of the discourses surrounding Polish agritourism, with the aim of unravelling the tension between the global positioning of tourism in general, and the largely local consumption of Polish agritourism. The chapter begins with a discussion of tourism as a manifestation and...

Author(s)
Jaworski, A.; Lawson, S.
Publisher
Channel View Publications, Clevedon, UK
Citation
Discourse, communication and tourism, 2005, pp 123-149
Abstract

This chapter details the changing historical dimensions of lake tourism in Savonlinna in Finland and connects the representation of the lake (as shown in historical advertising materials) to broader national myths and representations. It is shown that the different types of representations and the...

Author(s)
Pitkänen, K.; Vepsäläinen, M.
Publisher
Channel View Publications, Clevedon, UK
Citation
Lake tourism: an integrated approach to lacustrine tourism systems, 2005, pp 67-82

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