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This study focuses on the impact of cultural distance on the behavior of international pleasure tourists who visited Hong Kong. It analyzes data drawn from the Hong Kong Tourism Board's Visitor Profile Report, and tests whether cultural distance has a similar impact on behavior as noted in previous ...

Ahn, M. J.; McKercher, B.
Routledge, Abingdon, UK
Asia Pacific Journal of Tourism Research, 2015, 20, 1, pp 94-113