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Abstract

This article examines the effect of internet-based electronic markets on consumer search in the travel and tourism industry. Two Finnish experiments, conducted in September 1999 and September 2000, provide the empirical basis for the article. We address the question of whether consumer search in...

Author(s)
ÖÖrni, A.; Klein, S.
Publisher
Cognizant Communication Corporation, Elmsford, USA
Citation
Information Technology and Tourism, 2003, 6, 1, pp 3-11
Abstract

This paper examines the effect of internet-based travel and tourism markets on pre-purchase consumer search. It specifically addresses the question of whether consumer search in electronic markets is substantially different from search in conventional markets, judged by the objectives and amount of ...

Author(s)
Öörni, A.
Publisher
Haworth Hospitality Press, Binghamton, USA
Citation
Journal of Travel & Tourism Marketing, 2004, 17, 2/3, pp 3-14