Cookies on Leisure Tourism

Like most websites we use cookies. This is to ensure that we give you the best experience possible.

 

Continuing to use www.cabi.org  means you agree to our use of cookies. If you would like to, you can learn more about the cookies we use.

>>> Sign up to receive our Leisure, Hospitality & Tourism e-newsletter, book alerts, and offers <<<

Results per page:

Search results

AbstractFull Text

Web 2.0 allows firms to implement innovative forms of communication and cocreation with customers. Despite the value of social media for tourism, few researchers have analyzed the content strategies of cruise lines on Facebook and Twitter. This study contributes by introducing a new approach to...

Author(s)
Tiago, T.; Couto, J. P.; Tiago, F.; Faria, S. D.
Publisher
University of the Aegean, Chios, Greece
Citation
Tourismos, 2017, 12, 3, pp 19-47