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We examine the main determinants of the recent boost in the number of tourist inflows to Turkey, focussing on the indirect marketing effect of the Turkish soap operas exported abroad and recent changes in the Turkish government's foreign policies. Applying a traditional tourist demand gravity...

Ballİ, F.; Ballİ, H. O.; Cebecİ, K.
Elsevier Ltd, Amsterdam, Netherlands
Tourism Management, 2013, 37, pp 186-192