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Abstract

This special volume reports recent research relating to marketing of travel and tourism services. Topics addressed by the seven papers include: research progress in shopping tourism; the role of sensory reference cues and capacity for imagination in destination marketing; lifestyle segmentation of...

Publisher
Routledge, Philadelphia, USA
Citation
Journal of Travel & Tourism Marketing, 2016, 33, Suppl. 1, pp S1-S137
Abstract

Mainland Chinese International Students (MCIS) were chosen for this study due to the growing and increasing market of both MCIS and Chinese tourists in Norway. A qualitative methodology approach was employed and semi-structured interviews were conducted. Contradictions with previous findings, the...

Author(s)
Lantai, T.; Mei XiangYing
Publisher
Routledge, Abingdon, UK
Citation
Anatolia, 2017, 28, 3, pp 394-403
Abstract

Family travel receives growing attention from both the travel industry and academia, but they ignore a vital segment of the family holiday: nuclear families that travel with young children. This study investigated the motivations that drive this market segment to take vacations as a starting point...

Author(s)
Li MiMi; Wang Dan; Xu WenQing; Mao ZhenXing
Publisher
Routledge, Philadelphia, USA
Citation
Journal of Travel & Tourism Marketing, 2017, 34, 8, pp 1047-1057

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