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Leisure Tourism

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Abstract

The issue contains several short articles covering the measures taken to interest the 60% of Swedish people who never borrow a book. Campaigns designed to stimulate reading in various Swedish provinces are reported along with projects such as reading-groups, door-to-door canvassing, book talks, and ...

Citation
Kulturrǻdet Informerar, 1983, No. 4, pp 2-23
Abstract

The perceptions and preferences of foreign summer tourists in Finland are examined. The constructs of cognitive structure were integrated with a multidimensional approach and the concept of positioning in order to establish a conceptual framework. These concepts were applied to a study of the...

Author(s)
Haahti, A. J.
Citation
Helsingin Kauppakorkeakoulun Julkaisuja, 1984, No. B-70, pp 214pp.
Abstract

The relative position of Finland vis-à-vis other European summer holiday countries is determined in terms of selected choice criteria and in an uncovered psychological space. A cognitive structure model of positioning is suggested as an approach and a vantage point for studying a product's...

Author(s)
Haahti, A. J.
Citation
Annals of Tourism Research, 1986, 13, 1, pp 11-35
Abstract

The results of a survey carried out by the Suomen Gallup Oy in 1982 and commissioned by the Finnish Tourist Authority are presented. The survey provides useful information on leisure time behaviour and, consequently, on how the various markets could be targeted.

Author(s)
Takács, J.
Citation
Idegenforgalmi Közlemények, 1987, No. 2, pp 3-8
Abstract

Traditionally, social characteristics have been used as variables for market segmentation but the explanatory power of sociodemographics is decreasing. In the long term consumer behaviour will depend upon people's values; their objectives in life and behavioural standards. In the comprehensive...

Author(s)
Dalen, E.
Citation
Tourism Management, 1989, 10, 3, pp 183-191
Abstract

A study was designed to achieve increased travel to Finnish spas by encouraging and enhancing cross cultural interaction. Socio-cultural spa travel packages to the destination country were developed and tested by: (1) defining target markets; (2) identifying target market needs and wants; (3)...

Author(s)
Tabacchi, M. H.; Laitamaki, J.; Brayton, H.
Citation
Visions in Leisure and Business, 1990, 8, 4, pp 53-63
Abstract

Recently tourist organizations in the USSR have focused on promoting Leningrad as a major tourist destination with important historical and cultural attractions. Until now, the city has been a traditional destination primarily for Finland's outbound market, but increasingly, competitive package...

Author(s)
Uvarov, M.
Publisher
World Tourism Organization, Madrid, Spain
Citation
Seminar on new forms of demand and new products, Nicosia (Cyprus), 8-9 May 1991., 1991, pp 102-103
Abstract

Foreign tourism in Greece is affected by seasonality with intense concentration in summer. The research note aims to briefly discuss the foreign tourism seasonality of the Greek islands in order to examine the possibility of extending the tourism season. This is accomplished by estimating the...

Author(s)
Donatos, G.; Zairis, P.
Citation
Annals of Tourism Research, 1991, 18, 3, pp 515-519
Abstract

The report presents a number of provisional results of a study on holiday and leisure behaviour on the south east coast of Norway. The area is popular among Norwegians for their holidays. The coast is much used by people who have holiday cottages and/or boats or who camp. The study used a...

Author(s)
Kleiven, J.; Holmengen, H.
Publisher
Norsk Instututt for Naturforskning (NINA), Trondheim, Norway
Citation
Oppdragsmelding - Norsk Institutt for Naturforskning, 1993, No. 218, pp 41pp.
Abstract

In the 1980s, Finnish tourist authorities launched a new tourism strategy for the province of Lapland, Finland. It was designated 'Santa Claus Land' and marketing plans and tourist attractions were developed around this theme. The centrepiece of the strategy was the Santa Claus Village in the city ...

Author(s)
Pretes, M.
Citation
Annals of Tourism Research, 1995, 22, 1, pp 1-15

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