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Abstract

A key factor for tourism development is promotion abroad. Effective tourist promotion requires cooperation between the public and private sector. Nordic countries have created a process of public and private sector cooperation and they provide a good example for other countries. This Scandinavian...

Author(s)
Milonopoulos, D.; Kontoudaki, K.
Publisher
e-Journal of Science & Technology, Athens, Greece
Citation
e-Journal of Science & Technology, 2011, 6, 1, pp 83-94