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Leisure Tourism

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Abstract

Asia Travel (www.asiatravel.com), an online travel portal, is evaluated. The company background of Asia Travel is first presented, followed by a discussion of the functionality of the site in terms of service and product provision. The usability or user-friendliness of Asia Travel is then assessed, ...

Author(s)
Law, R.
Publisher
Hong Kong Polytechnic University, Department of Hotel and Tourism Management, Hong Kong, China
Citation
Asia Pacific Journal of Tourism Research, 2003, 8, 2, pp 65-67
Abstract

The Internet can be a powerful cross-cultural incoming tourism communication tool if used in a proper way. This text looks at the general features of the topic and the results of earlier research of the author in the field, followed by the methodology and the results of a study of German-language...

Author(s)
Arlt, W. G.
Publisher
Cognizant Communication Corporation, Elmsford, USA
Citation
Information Technology and Tourism, 2006, 8, 3/4, pp 227-238
Abstract

Despite the large increase in the amount of online purchases of travel-related products in recent years, previous studies on travel website analysis have concentrated mainly on assessing the quality of travel websites, customer purchase behavior, and website content analysis. In the context of...

Author(s)
Law, R.; Qi ShanShan; Leung, B.
Publisher
Routledge, Abingdon, UK
Citation
Asia Pacific Journal of Tourism Research, 2008, 13, 4, pp 435-445