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Leisure Tourism

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Abstract

This study examined hotel customers' eco-friendly decision-making processes. Specifically, the current study tested the relationships among attitude toward green behaviors (ATGB), overall image (OI), visit intention (VI), word-of-mouth intention (WOMI), and willingness to pay more (WPM) by...

Author(s)
Han HeeSup; Hsu, L. T.; Lee JinSoo
Publisher
Elsevier, Amsterdam, Netherlands
Citation
International Journal of Hospitality Management, 2009, 28, 4, pp 519-528
Abstract

The purpose of the present study was to examine the utility of the modified theory of reasoned action (TRA) in predicting tourists' behavioral intention to try the local cuisine in New Orleans. The results indicated that the proposed model had strong predictive ability regarding tourists' intention ...

Author(s)
Ryu, K. S.; Han HeeSup
Publisher
Taylor & Francis, Philadelphia, USA
Citation
Journal of Travel & Tourism Marketing, 2010, 27, 5, pp 491-506
Abstract

Numerous studies have employed the theory of planned behavior (TPB) to understand customers' behaviors in various fields, but none has tested and extended the theory to explain customers' decision formation to pay comparable regular-hotel prices for a green hotel. This is the first study designed...

Author(s)
Kim YunHi; Han HeeSup
Publisher
Routledge, Taylor & Francis, Oxfordshire, UK
Citation
Journal of Sustainable Tourism, 2010, 18, 8, pp 997-1014
Abstract

Despite customers' increasing environmental concerns and demand for green products in the lodging industry, there has been a lack of research undertaken to identify critical factors in hotel consumers' eco-friendly decision-making processes. The present study was designed to identify the expected...

Author(s)
Lee MiSung; Han HeeSup; Willson, G.
Publisher
Routledge, Taylor and Francis Group, Philadelphia, USA
Citation
Journal of Travel & Tourism Marketing, 2011, 28, 8, pp 840-855
Abstract

The purpose of this research was to examine the antecedents and consequences of brand prestige in the luxury cruise industry in order to provide luxury cruise managers with practical strategies for maximizing and utilizing brand prestige. Based on the existing theoretical background, it was...

Author(s)
Hwang JinSoo; Han HeeSup
Publisher
Elsevier Ltd, Oxford, UK
Citation
Tourism Management, 2014, 40, pp 244-259
Abstract

The purpose of this study was to understand the role of other customer perceptions (OCP) in the formation of luxury cruise travelers' social value, brand attachment, and willingness to pay a price premium. Based on a literature review, theoretical causal relationships between study variables were...

Author(s)
Hyun SungHyup [Hyun, S. H. S. ]; Han HeeSup
Publisher
Sage Publications, Thousand Oaks, USA
Citation
Journal of Travel Research, 2015, 54, 1, pp 107-121
Abstract

Building on theories with pro-social and self-interest motives, we developed a new model that comprehensively explains travelers' pro-environmental decision-making process in an environmentally-responsible cruise context. Results of an online survey and structural model revealed that our...

Author(s)
Han HeeSup; Jae Myong; Hwang JinSoo
Publisher
Elsevier Ltd, Amsterdam, Netherlands
Citation
International Journal of Hospitality Management, 2016, 53, pp 94-105
Abstract

The objective of this study was to investigate the antecedents and consequences of brand prestige in the casino industry. To test the proposed model, this study collected data from 228 casino customers in the United States. The results of the data analysis show that three types of casino service...

Author(s)
Hwang JinSoo; Han HeeSup
Publisher
Routledge, Philadelphia, USA
Citation
Journal of Travel & Tourism Marketing, 2016, 33, 8, pp 1106-1123
Abstract

This study investigated the relationships among cognition, emotion, sensory, well-being perception, satisfaction, word-of-mouth, and intention to revisit airline lounges. Results of the structural analysis revealed that travelers' overall perceptions of well-being were more dependent on the...

Author(s)
Kim HyeonCheol; Chua BeeLia; Lee SangHyeop; Boo HueyChern; Han HeeSup
Publisher
Routledge, Philadelphia, USA
Citation
Journal of Travel & Tourism Marketing, 2016, 33, 9, pp 1213-1234
Abstract

This research developed a theoretical model explaining the relationship between service encounter performance, physical environment performance, novelty, overall satisfaction, and loyalty in the cruise context. The results of structural equation modeling (SEM) analysis showed that service encounter ...

Author(s)
Lee SangHyeop; Chua BeeLia; Han HeeSup
Publisher
Routledge, Abingdon, UK
Citation
Asia Pacific Journal of Tourism Research, 2017, 22, 2, pp 131-146

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