Gastronomy is one of the dominating tourism sectors contributing to the experience economy. Experience economy, introduced by Pine and Gilmore (1998), suggests that consumers favour The Four Realms of experiences which comprise four elements; education, entertainment, esthetic and escapist during...

The purpose of the study was to examine the perceptions of spa centre visitors as today's lifestyle has boasting the spa business. Therefore, the study was conducted at 21 spa centres around Bandar Baru Bangi, Selangor to understand the perceptions of spa centre visitors. The process of collecting...

This article aim to identify the water quality of Tasik Embayu, Proton City, Tanjong Malim, Perak and assessing its suitability for water-based recreation activities. The assessment on water quality was based on measuring six parameters i.e., DO, BOD, COD, SS, pH and NH3N at seven designated water...

International tourism tends to lead to in-situ as well national development of the host country in the long run. Malaysian is increasingly perceptive of the need to foster comfortable international travels through selected travel agencies. Given that the marketability of Ho Chi Minh city in Vietnam ...

One of the factors that can give satisfaction to the tourists is the service sector. From these services, accommodation is one of the basic products in the tourism sector. In providing a good service, the societal factor involved in the service is crucial. In this study, showcasing of the Urang...

Lata Jarum, located in Raub, Pahang is attracts tourists with its virgin forest and rich flora and fauna. Such ecotourism gives a minimum environmental impact, contributes to the preservation of the wildlife and improves the socio-economic status of the local community. The socio-economic benefits...