Purpose: The purpose of this paper is twofold: first, to examine the extent to which hotel investments create jobs and, second, to compare whether investment in a particular hotel segment generates more or less jobs in the overall economy and in the tourism, leisure and hospitality industries....
Author(s)
Dogru, T.; McGinley, S.; Kim WooGon
Publisher
Emerald Publishing, Bingley, UK
Citation
International Journal of Contemporary Hospitality Management, 2020, 32, 5, pp 1941-1965
The purpose of this study is to examine customer-brand experience and customer involvement as two drivers of customer engagement (CE) and investigate brand relationship quality as a major outcome of CE with a hotel's Facebook brand community. It is essential for hotel marketers to understand more...
Author(s)
Touni, R.; Kim WooGon; Choi HyungMin; Ali, M. A.
Publisher
Sage Publications Ltd, London, UK
Citation
Journal of Hospitality & Tourism Research, 2020, 44, 2, pp 278-299
This study develops and examines a proposed conceptual model of customer engagement (CE) with brand social media pages (BSMPs) in the hospitality context. Based on limitations in the previous literature, the study investigates several consequences of CE with hotel BSMPs: customer-perceived value...
Author(s)
Touni, R.; Kim WooGon; Haldorai, K.; Rady, A.
Publisher
Elsevier Ltd, Amsterdam, Netherlands
Citation
International Journal of Hospitality Management, 2022, 104,
The importance of hotel environmental performance has been acknowledged by scholars. However, the factors that drive hotel environmental performance have not been thoroughly investigated. To address this gap, and drawing on the resource-based view perspective, this study investigated the impact of...
Author(s)
Haldorai, K.; Kim WooGon; Garcia, R. L. F.
Publisher
Elsevier Ltd, Oxford, UK
Citation
Tourism Management, 2022, 88,
This study aims to examine whether hotel room rates differ across booking windows between both direct and indirect channels and six types of hotel classes and to investigate the effect of booking windows and hotel classes on room rate dispersion. The data was gathered using a stratified sample to...
Author(s)
Kim WooGon; McGinley, S.; Choi HyungMin; Luberto, E.; Li Jun
Publisher
Elsevier Ltd, Oxford, UK
Citation
Journal of Hospitality and Tourism Management, 2020, 44, pp 227-237
Purpose: This paper aims to examine the effects of traditional customer satisfaction (CS) relative magnitude and social media review ratings on hotel performance and to explore which online travel intermediaries' review ratings serve as the most reliable and valid predictor for hotel performance....
Author(s)
Kim WooGon; Park SeoAh
Publisher
Emerald Publishing, Bingley, UK
Citation
International Journal of Contemporary Hospitality Management, 2017, 29, 2, pp 784-802
Information resources have long played a crucial role in the conduct of successful lodging operations. This study examines the effect of information technology (IT) applications on the performance of lodging operations. A survey was conducted in August 2002 in 23 upscale hotels in Seoul, Korea...
Author(s)
Kim, W. G.; Jeong SeungWhan; Ham, S.
Publisher
Cognizant Communication Corporation, Elmsford, USA
Citation
Information Technology in Hospitality, 2005, 4, 1, pp 15-22
This study examines the underlying dimensions of brand equity and how they affect firms' performance in the hospitality industry - in particular, luxury hotels and chain restaurants. Two separate surveys were conducted in 2002 in Korea Republic to collect data for luxury hotels and chain ...
Author(s)
Kim HongBumm; Kim WooGon
Publisher
Elsevier Ltd, Oxford, UK
Citation
Tourism Management, 2005, 26, 4, pp 549-560
Purpose: This paper aims to propose and test a modified technology acceptance model for the social media networks (SMNs) in the luxury hotel context, integrating satisfaction and continued usage intention, using a mixed-method approach. SMNs have revolutionized the way people communicate, search...
Author(s)
Dieck, M. C. T.; Jung HyungSoo [Jung, H. S. T. ]; Kim WooGon; Moon YunJi
Publisher
Emerald Publishing, Bingley, UK
Citation
International Journal of Contemporary Hospitality Management, 2017, 29, 1, pp 530-550
The subject of human resource management in hotels' environmentally friendly management remains relatively underexplored. This study examines how to improve employees' eco-friendly behavior and hotels' environmental performance through green human resource management. The findings show that green...
Author(s)
Kim YongJoong; Kim WooGon; Choi HyungMin; Phetvaroon, K.
Publisher
Elsevier Ltd, Amsterdam, Netherlands
Citation
International Journal of Hospitality Management, 2019, 76, Part A, pp 83-93