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AbstractFull Text

Purpose - The purpose of this paper is to investigate perceptions of tourists regarding affective tourism destination image of Portorož. Design/methodology/approach - Four semantic differential scales, proposed by Russel and Pratt, were used to for this study to measure pleasant/unpleasant,...

Author(s)
Rudež, H. N.
Publisher
Faculty of Tourism and Hospitality Management, University of Rijeka, Opatija, Croatia
Citation
22nd Biennial International Congress, Tourism & Hospitality Industry 2014 (THI2014), Trends and challenges, Opatija, Croatia, 8-9 May 2014, 2014, pp 245-255
AbstractFull Text

Purpose - The wealth of information delivered on the web and the opportunity to access it using different platforms has led to a new profile of consumer of tourist information: a virtual navigator, who represents a hybrid figure between the tourist and traveler. These new kinds of users access the...

Author(s)
Folgieri, R.; Bait, M.
Publisher
Faculty of Tourism and Hospitality Management, University of Rijeka, Opatija, Croatia
Citation
22nd Biennial International Congress, Tourism & Hospitality Industry 2014 (THI2014), Trends and challenges, Opatija, Croatia, 8-9 May 2014, 2014, pp 408-420