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Abstract

The overall purpose of this study is to examine the moderating roles of gender and generation in the effects of perceived destination image on tourist attitude and visit intention among Chinese potential tourists to Australia. Australia is one of the preferred destinations to Chinese tourists, and...

Author(s)
Huang SongShan; Veen, R. van der
Publisher
Sage Publications, Thousand Oaks, USA
Citation
Journal of Vacation Marketing, 2019, 25, 3, pp 375-389
Abstract

This study develops a model based on the developmental theory of place attachment. The model considers the influence of tourists' emotions on place attachment and the mediating effects of satisfaction and place attachment on the relationship between tourists' emotions and intention to recommend....

Author(s)
Hosany, S.; Prayag, G.; Veen, R. van der; Huang SongShan; Deesilatham, S.
Publisher
Sage Publications, Thousand Oaks, USA
Citation
Journal of Travel Research, 2017, 56, 8, pp 1079-1093
Abstract

This study investigated the moderating role of tourist prior knowledge in the relationship between major destination experience components (i.e. attraction, infrastructure, restaurants and service performance) and tourist satisfaction. Data were collected from international tourists visiting...

Author(s)
Huang SongShan; Afsharifar, A.; Veen, R. van der
Publisher
Sage Publications, Thousand Oaks, USA
Citation
Journal of Vacation Marketing, 2016, 22, 4, pp 320-334
Abstract

The purpose of this study is to empirically assess the mediating effects of the impact of the perceived image of celebrity endorsers on tourists' intentions to visit, using celebrity-endorsed print advertisements for travel destinations. The results indicate that celebrity endorsers have a...

Author(s)
Veen, R. van der; Song HaiYan
Publisher
Sage Publications, Thousand Oaks, USA
Citation
Journal of Travel Research, 2014, 53, 2, pp 211-224
Abstract

This study will investigate the implementation potential of celebrity endorsement to market destinations. Nine marketing experts in endorsement strategies expressed their views of the key elements to effective celebrity destination endorsement. Content analysis was used to find three categories...

Author(s)
Veen, R. van der
Publisher
Haworth Hospitality Press, Binghamton, USA
Citation
Journal of Travel & Tourism Marketing, 2008, 24, 2/3, pp 213-222