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Leisure Tourism

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Abstract

The seven papers published in this special issue can be categorized into two focuses: (1) understanding the travel experiences of millennial travellers by collecting their response data and (2) comparing different travel behaviours/experiences between millennial and other generational travellers....

Author(s)
Kim, D. Y.; Park, S. W.
Publisher
Routledge, Abingdon, UK
Citation
Asia Pacific Journal of Tourism Research, 2020, 25, 1, pp 1-88
Abstract

Purpose: The purpose of this study is to explore the impact of Wi-Fi service on the millennial generation's loyalty to restaurants. Additionally, this study examines the impact of Wi-Fi service on three different types of restaurants (coffee shops, fast-food restaurants and casual dining...

Author(s)
Jeon JiYeon; Yoo MyongJee; Christodoulidou, N.
Publisher
Emerald Publishing, Bingley, UK
Citation
Journal of Hospitality and Tourism Technology, 2019, 10, 3, pp 413-430
Abstract

The idea of "Keeping Up with the Joneses" was developed as a phenomenon wherein people want to own the same objects and do the same things as their peers in order to keep up with them socially. Along with the combined rise of globalization, mobile technology and the millennial mindset of valuing...

Author(s)
Siegel, L. A.; Wang Dan
Publisher
Routledge, Philadelphia, USA
Citation
Journal of Travel & Tourism Marketing, 2019, 36, 2, pp 159-175
Abstract

Service quality alone is no longer a sustainable advantage in today's competitive hospitality industry, and marketers are paying more attention to strategically managing the customer's experience. The purpose of this study is to examine the customer service experience from a holistic standpoint,...

Author(s)
Oh DongYun; Yoo, M.; Lee YooYang
Publisher
Elsevier Ltd, Amsterdam, Netherlands
Citation
International Journal of Hospitality Management, 2019, 82, pp 68-81
Abstract

Four symbolic meanings have been associated with 9-ending prices: Discount price, enhanced value, low quality, and misleading action. Scales were developed to measure each meaning and the relative strength of these meanings in influencing tourists' purchases among samples from the U.S., Korea and...

Author(s)
Jeong JiYoun; Crompton, J. L.
Publisher
Elsevier Ltd, Oxford, UK
Citation
Tourism Management, 2018, 64, pp 110-118
Abstract

Rate fences are integral to the practice of revenue management. Prior research suggests that cross-cultural differences in consumer reaction to rate fences exist but little is known about why this is so. This research employed two experimental studies with consumers from the United States and South ...

Author(s)
Song MyungKeun; Noone, B. M.; Mattila, A. S.
Publisher
Sage Publications, Thousand Oaks, USA
Citation
Journal of Travel Research, 2018, 57, 6, pp 707-726
Abstract

Travel companies execute loyalty reward programs to enhance customer retention and loyalty. However, research examining customer loyalty in a cross-cultural setting is scant. To bridge that gap, this study examines the joint effects of reward type (luck-based vs. loyalty-based) and culture (Western ...

Author(s)
Hwang YooHee; Mattila, A. S.
Publisher
Sage Publications, Thousand Oaks, USA
Citation
Journal of Travel Research, 2018, 57, 6, pp 769-778
Abstract

Purpose: The purpose of this paper is to examine the relationship between cultural value orientations and sport fan motivations. Design/methodology/approach: Data were collected from American and Korean college students. Three separate multivariate analysis of covariance revealed sport fan...

Author(s)
Han DongYoo; Mahony, D. F.; Greenwell, T. C.
Publisher
Emerald Publishing, Bingley, UK
Citation
International Journal of Sports Marketing and Sponsorship, 2016, 17, 3, pp 260-276
Abstract

In international marketing, it is believed that a positive image of an exporting country positively influences consumer behavior toward products from that country. An emerging notion is that a reverse effect may exist in which positive evaluations of products lead to equally positive image of the...

Author(s)
Ryu Sang [Ryu, S. J. ]; Decosta, J. N. P. L.; Andéhn, M.
Publisher
Elsevier Ltd, Oxford, UK
Citation
Tourism Management, 2016, 52, pp 298-309
Abstract

This study examines the impact of self-construal on the relationship between self-brand connection and brand lovers' positive word of mouth (WOM). Our sample was composed of U.S. and Korean consumers who reflected on hospitality brands that they claim to love. The results demonstrate that the...

Author(s)
Kwon, E. J.; Mattila, A. S.
Publisher
Sage Publications, Thousand Oaks, USA
Citation
Cornell Hospitality Quarterly, 2015, 56, 4, pp 427-435

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