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This research aims to (1) study the tourism behavior of senior tourists at Tha Kha Community, (2) study the appropriate tourism industry marketing factors for senior tourists at Tha Kha Community, and (3) study the guideline for slow tourism management for senior tourists at Tha Kha Community. The...
This research examines differences within the older travel group with respect to travel product preferences and benefits sought with a focus on differences between males and females. The data used are from the 1997 French Pleasure Travel Market Survey (n=1221) and include those travellers over 50...
This study focuses on senior tourism in the UK, a country that, unlike most of its European partners, has little or no social tourism providing alternative holiday settings abroad for those experiencing deprivation in the home environment. With all British overseas tourism for the elderly...
People 55 years or older make up a significant segment of the hospitality and tourism market. The senior market segment is substantial in size, as well as in growth rate. Further, the segment is known to have a higher propensity for long distance travel. This study was undertaken to investigate...