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Abstract

The senior travel market has become an increasingly important area of interest to travel agents. This study examines senior travellers based on their travel experience, behavior, and overall experience on visiting Thailand, in terms of their age, marital status, and education. In this study, a...

Author(s)
Batra, A.
Publisher
Taylor & Francis, Philadelphia, USA
Citation
International Journal of Hospitality & Tourism Administration, 2009, 10, 3, pp 197-212
Abstract

The senior market is particularly attractive to the tourism industry. Alongside evidence of a growing propensity to travel and spend, consumption is often deliberately linked to low seasons, balancing out the peaks and valleys for tourism suppliers. Health is one variable which is particularly...

Author(s)
Hunter-Jones, P.; Blackburn, A.
Publisher
Blackwell Publishing, Oxford, UK
Citation
International Journal of Consumer Studies, 2007, 31, 5, pp 509-516
Abstract

This study examines the senior travel market and its behaviour in Taiwan using data obtained from a survey of 284 senior travellers in Taipei and Kaohsiung in August 2001. Ridit analysis is used to explore the destination selection attributes of senior travellers. Three travel barrier factors were...

Author(s)
Huang, L.; Tsai HsienTang
Publisher
Pergamon Press, Oxford, UK
Citation
Tourism Management, 2003, 24, 5, pp 561-574