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AbstractFull Text

This research aims to (1) study the tourism behavior of senior tourists at Tha Kha Community, (2) study the appropriate tourism industry marketing factors for senior tourists at Tha Kha Community, and (3) study the guideline for slow tourism management for senior tourists at Tha Kha Community. The...

Author(s)
Kongdit, S.; Ratanapongtra, T.
Publisher
Commission on the Geography of Tourism and Leisure and Global Change, International Geographical Union,
Citation
Tourism, Leisure and Global Change, 2017, 4, pp CUHK-73-CUHK-82
Abstract

This chapter highlights the ways in which today's older adult consumers are changing their habits and their interests from that of the past. Importantly, it details the possibilities that the ageing traveller market now offers for those business entities willing to engage meaningfully in the...

Author(s)
Patterson, I.; Pegg, S.
Publisher
Channel View Publications Ltd, Bristol, UK
Citation
Accessible tourism: concepts and issues, 2011, pp 174-190
Abstract

The population is aging and the number of people over 55 (older consumers) is increasing. Firms which recognize the importance of the older consumer segment can use this demographic change to their advantage. However, the older consumer market is more heterogeneous than the younger consumer market...

Author(s)
Moschis, G. P.; Ünal, B.
Publisher
Haworth Hospitality Press, Binghamton, USA
Citation
Journal of Travel & Tourism Marketing, 2008, 24, 4, pp 259-269