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Leisure Tourism

Your source for all tourism, leisure and hospitality information

CABI’s case study database - Tourism Cases, is a window into the world of tourism development. To search cases and find out more on how to read online, download PDFs and access teaching notes visit Tourism Cases at:  https://tourism.cabi.org/casestudies/

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Abstract

Based on user-generated content from a social media website, this study investigated the impact of a popular film in China-Lost in Thailand-on tourist behavior at the destination. The authors analyzed tourist volumes and conducted social network analysis and content analysis to explore the...

Author(s)
Du YingYing; Li JunYi; Pan Bing; Zhang YanYan
Publisher
Sage Publications, Thousand Oaks, USA
Citation
Journal of Vacation Marketing, 2020, 26, 3, pp 365-377
Abstract

In order to investigate the power structure of the online tourism domain in China, this study adopted a lab experiment and a network analysis method to examine the navigational paths of vacation planning behavior of Chinese college students. The analyses included the websites involved in the...

Author(s)
Li JunYi; Yang Min; Pan Bing
Publisher
Routledge, Abingdon, UK
Citation
Asia Pacific Journal of Tourism Research, 2015, 20, Suppl. 1, pp 1451-1465