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Leisure Tourism

Your source for all tourism, leisure and hospitality information

CABI’s case study database - Tourism Cases, is a window into the world of tourism development. To search cases and find out more on how to read online, download PDFs and access teaching notes visit Tourism Cases at:  https://tourism.cabi.org/casestudies/

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Abstract

Based on user-generated content from a social media website, this study investigated the impact of a popular film in China-Lost in Thailand-on tourist behavior at the destination. The authors analyzed tourist volumes and conducted social network analysis and content analysis to explore the...

Author(s)
Du YingYing; Li JunYi; Pan Bing; Zhang YanYan
Publisher
Sage Publications, Thousand Oaks, USA
Citation
Journal of Vacation Marketing, 2020, 26, 3, pp 365-377
Abstract

Information seeking is an important activity in the decision-making process, and is also an important method consumers use to solve problems and reduce risks. Tourism information seeking behavior has always been a hot topic in the field of tourism information research. With the advent of the...

Author(s)
Du YingYing; Li JunYi
Publisher
Tourism College of Beijing Union University, Beijing, China
Citation
Tourism Tribune, 2020, 35, 1, pp 121-132
Abstract

With the rise of rural tourism and the popularity of mobile terminals, online information is a significant resource for consumers; therefore, electronic word-of-mouth (eWOM) plays a very important role in our life. Against this background, this paper studies the influence of eWOM in a relational...

Author(s)
Lyu Ting; Li JunYi; Dai Li; Wang Meng; Yang Min
Publisher
Tourism College of Beijing Union University, Beijing, China
Citation
Tourism Tribune, 2018, 33, 2, pp 48-56