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This article describes how the growing financial cost of heritage conservation combined with a recognition of the important role of cultural heritage in the Dutch tourism product has subsequently stimulated the promotion and development of cultural tourism by cultural and tourism policy-makers...
This book presents the findings of field research undertaken in 1997 under the European Cultural Tourism Research Project managed by the European Association for Tourism and Leisure Education. It looks at the relationship between tourists and specific cultural attractions in the Netherlands. In...
A case study on the Bonnefanten Museum in Maastricht, Netherlands is presented. The analysis of the visitor market was carried out through a survey of 388 museum visitors between the last week of April and the first week of May 1997 . The steps toward a new marketing policy are discussed and issues ...
This chapter examines the increasingly important role of creativity in urban regeneration. Following an analysis of four main types of regeneration e.g. using iconic structures, heritage mining, mega-events and thematization, it advocates models of creative development. The analysis draws on work...
This chapter explores potential new ways of researching cultural tourism. Case studies were conducted on the following research methods: use of websites in IKEA, Netherlands; use of geo-tracking in Ipoki, Spain; use of public space in the New Zealand Travel Cafe in Tokyo, Japan; use of experience...