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Abstract

This study examines the senior travel market and its behaviour in Taiwan using data obtained from a survey of 284 senior travellers in Taipei and Kaohsiung in August 2001. Ridit analysis is used to explore the destination selection attributes of senior travellers. Three travel barrier factors were...

Author(s)
Huang, L.; Tsai HsienTang
Publisher
Pergamon Press, Oxford, UK
Citation
Tourism Management, 2003, 24, 5, pp 561-574
Abstract

Senior travellers aged 50 years and over served as the focus for an integrated exploration of tourism activities and shopping behaviours. The twofold purpose of the research was to develop profiles of senior travellers based on travel activities and to augment the profiles by comparing and...

Author(s)
Littrell, M. A.; Paige, R. C.; Song, K.
Publisher
Henry Stewart Publications, London, UK
Citation
Journal of Vacation Marketing, 2004, 10, 4, pp 348-362
Abstract

The population is aging and the number of people over 55 (older consumers) is increasing. Firms which recognize the importance of the older consumer segment can use this demographic change to their advantage. However, the older consumer market is more heterogeneous than the younger consumer market...

Author(s)
Moschis, G. P.; Ünal, B.
Publisher
Haworth Hospitality Press, Binghamton, USA
Citation
Journal of Travel & Tourism Marketing, 2008, 24, 4, pp 259-269
Abstract

Globally, the senior or "grey" tourism segment is of increasing importance, reflecting a richer aging population with good health and a desire to travel. Though this niche is traditionally described as homogeneous, grey tourism comprises different subgroups. Identifying the profiles, preferences,...

Author(s)
Tiago, M. T. P. M. B.; Couto, J. P. de A.; Tiago, F. G. B.; Faria, S. M. C. D.
Publisher
Elsevier Ltd, Oxford, UK
Citation
Tourism Management, 2016, 54, pp 13-22