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This study measures the significance of demographic and trip characteristics in the spending pattern of a sports event visitor. An analysis over time was conducted of visitors to the 1995 (n=3572 respondents) and 1999 (n=2037 respondents) Alamo Bowl college football games in San Antonio, Texas,...

Cannon, T. F.; Ford, J.
IP Publishing Limited, London, UK
Tourism Economics, 2002, 8, 3, pp 263-271