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Abstract

This study examines the senior travel market and its behaviour in Taiwan using data obtained from a survey of 284 senior travellers in Taipei and Kaohsiung in August 2001. Ridit analysis is used to explore the destination selection attributes of senior travellers. Three travel barrier factors were...

Author(s)
Huang, L.; Tsai HsienTang
Publisher
Pergamon Press, Oxford, UK
Citation
Tourism Management, 2003, 24, 5, pp 561-574
Abstract

This study explores the values of pilgrimage exhibited by senior travelers in Taiwan. We identify and explore both spiritual and social values by applying means-end chain theory and the laddering technique. This study investigates the hierarchical relationship among pilgrimage attributes, the...

Author(s)
Kuo ChunMin; Chen LiHsin; Liu ChiaHao
Publisher
Routledge, Abingdon, UK
Citation
Asia Pacific Journal of Tourism Research, 2019, 24, 5, pp 379-392