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This research verifies the mediating effect of perception of beach safety on the relationship among beach service quality, customer satisfaction, and behavioral intention. A questionnaire was used for measurement. Convenience sampling of Non-probability sampling was used. Three hundred and five...

Lee MinSeok; Chun SungBum; Park ChanMin; Suh KwangBong; Lee ChulWon
Coastal Education and Research Foundation, Coconut Creek, USA
Journal of Coastal Research, 2017, 33, Special Issue 79, pp 16-20