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Leisure Tourism

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Abstract

The primary aim of this study is to provide comprehensive implications for medical tourism in Korea. Through qualitative review analysis, opportunity factors have been revealed including emerging low-cost carriers in the world and Korea; the widely recognized Korean wave; the increasing market for...

Author(s)
Eom TaeYeon; Yu JongSik; Han HeeSup
Publisher
Routledge, Abingdon, UK
Citation
Asia Pacific Journal of Tourism Research, 2019, 24, 6, pp 563-573
Abstract

This study aimed at examining the intention of Japanese tourists to travel to Korea in a medical tourism context by applying the Theory of Planned Behavior (TPB). A total of 237 responses were analyzed via structural equation modeling to test two dimensions of medical tourism models. A total of 14...

Author(s)
Lee MiSung; Han HeeSup; Lockyer, T.
Publisher
Routledge, Philadelphia, USA
Citation
Journal of Travel & Tourism Marketing, 2012, 29, 1, pp 69-86
Abstract

Repeat business is critical to the success of medical clinics in the competitive medical tourism market. This study develops a model explaining international medical travelers' intention formation by considering the impact of quality, satisfaction, trust, and price reasonableness. A field survey...

Author(s)
Han HeeSup; Hyun SungHyup [Hyun, S. H. S. ]
Publisher
Elsevier Ltd, Oxford, UK
Citation
Tourism Management, 2015, 46, pp 20-29
Abstract

This research sought to investigate international medical travellers' post-purchase decision-making process by utilizing key concepts in medical tourism (i.e. medical product quality, effective communication, satisfaction, switching costs, and past experience [first-time vs. repeat experiences]). A ...

Author(s)
Han HeeSup; Hwang JinSoo
Publisher
Routledge, Abingdon, UK
Citation
Current Issues in Tourism, 2018, 21, 6, pp 680-702
Abstract

This study was designed to identify international patient-travelers' perceived advantages of staying at a medical hotel; to examine associations among perceived advantages, price perceptions, and willingness to stay by considering price perception as mediator; to investigate relative importance...

Author(s)
Han HeeSup; Hyun SungHyup [Hyun, S. H. S. ]
Publisher
Routledge, Philadelphia, USA
Citation
Journal of Travel & Tourism Marketing, 2014, 31, 3, pp 366-380
Abstract

Despite the rapid growth of the medical-tourism industry, research about medical hotels, which are an essential part of the industry, remains rare. The present study attempted, first, to identify the possible benefits that international medical tourists perceive in a medical hotel and examine what...

Author(s)
Han HeeSup; Hwang JinSoo
Publisher
Elsevier Ltd, Amsterdam, Netherlands
Citation
International Journal of Hospitality Management, 2013, 35, pp 100-108